Competitors List
Every domain Google ranks next to originaluniqueart.com, with how close each one's business actually is to yours. The similarity scores compare what you sell, the market you are in, the segments you address and the buyers you write for against the same four descriptions read from the competitor's own pages — so a high score means you are fighting for the same customer, not merely for the same words. Closest business first: every domain found is also read once from its home page to tell whether it sells what you sell, so a shop in your trade rises to the top before its full comparison is done. Missing one? Add it with Add a competitor above — domains you add are compared and profiled first. What to do about them is in the competitor report.
Competitors and how close they are to you
Overall match first asks whether the competitor is the same business as you at all — same (70–100 %), partly (40–69 %) or different (below 25 %) — and then places it inside that band with the average of the four dimension columns after it (averaged over the ones already scored, so it appears as soon as two are in and says "of 4" until the comparison is complete). Two shops selling the same product no longer read "adjacent" because one of them also sells frames. It measures overlap only: a small site can match you at 90 % and a large one at 10 %. Threat is what to act on — the match multiplied by the domain's authority and by the volume it actually takes from you (volume at stake), scored against the biggest threat in this list rather than on an absolute scale. Click a domain to open everything AkOOre knows about that competitor. List shows one card per competitor in the order you pick; Table puts every column side by side and sorts on its headings. Sorted by closest business, a competitor not compared yet is placed by what its home page showed — same business, partly, different — right after the scored ones it resembles; sorted any other way, it stays at the bottom.
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1
Threat /100 0 minorOverall match 82 %Products & services 33 % Market 27 % Market segments 43 % Buyer personas 60 % Its power /1000 162 Shared searches 2 It wins 0 Volume at stake 0 Its traffic on your searches ? Its avg position 9.0
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2
irisleegallery.com ↗direct rivalGoogle search: “hand painted oil portraits from personal photos” (1 of your searches)Threat /100 0 minorOverall match 82 %Products & services 22 % Market 44 % Market segments 31 % Buyer personas 60 % Its power /1000 194 Shared searches — It wins 0 Volume at stake 0 Its traffic on your searches — Its avg position 7.0
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3
1st-art-gallery.com ↗direct rivalGoogle search: “hand painted oil portraits from personal photos” (1 of your searches)Threat /100 0 minorOverall match 81 %Products & services 33 % Market 30 % Market segments 47 % Buyer personas 43 % Its power /1000 533 Shared searches — It wins 0 Volume at stake 0 Its traffic on your searches — Its avg position 8.0
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4
carolynquan.art ↗direct rivalGoogle search: “giclee prints on archival canvas or paper” (1 of your searches)Threat /100 0 minorOverall match 81 %Products & services 40 % Market 30 % Market segments 33 % Buyer personas 43 % Its power /1000 153 Shared searches — It wins 0 Volume at stake 0 Its traffic on your searches — Its avg position 7.0
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5
eleanosgallery.com ↗direct rivalGoogle search: “hand painted oil portraits from personal photos” (1 of your searches)Threat /100 0 minorOverall match 78 %Products & services 10 % Market 26 % Market segments 27 % Buyer personas 43 % Its power /1000 114 Shared searches — It wins 0 Volume at stake 0 Its traffic on your searches — Its avg position 4.0
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6
danschultzfineart.com ↗direct rivalGoogle search: “original oil paintings on linen canvas” (1 of your searches)Threat /100 0 minorOverall match 77 % 3 of 4Products & services 22 % Market 35 % Market segments 15 % Buyer personas — Its power /1000 250 Shared searches — It wins 0 Volume at stake 0 Its traffic on your searches — Its avg position 4.0
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7
artfinder.com ↗adjacentGoogle search: “custom art commissions for individuals and corporations” (1 of your searches)Threat /100 0 minorOverall match 60 % 2 of 4Products & services — Market — Market segments 55 % Buyer personas 80 % Its power /1000 448 Shared searches — It wins 0 Volume at stake 0 Its traffic on your searches — Its avg position 1.0
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8
caswellsculpture.com ↗adjacentGoogle search: “sculptures including bronze figures and animal art” (1 of your searches)Threat /100 — not measuredOverall match 55 % 3 of 4Products & services — Market 43 % Market segments 55 % Buyer personas 55 % Its power /1000 217 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 2.0
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9
fazzino.com ↗adjacentGoogle search: “custom art commissions for individuals and corporations” (1 of your searches)Threat /100 — not measuredOverall match 53 % 3 of 4Products & services — Market 62 % Market segments 33 % Buyer personas 40 % Its power /1000 275 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 7.0
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10
karenhawkinsstudio.com ↗adjacentGoogle search: “custom art commissions for individuals and corporations” (1 of your searches)Threat /100 — not measuredOverall match 53 % 2 of 4Products & services 33 % Market — Market segments 55 % Buyer personas — Its power /1000 125 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 2.0
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11
bykerwin.com ↗adjacentGoogle search: “giclee prints on archival canvas or paper” (1 of your searches)Threat /100 0 minorOverall match 52 %Products & services 44 % Market 44 % Market segments 43 % Buyer personas 40 % Its power /1000 196 Shared searches — It wins 0 Volume at stake 0 Its traffic on your searches — Its avg position 5.0
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12
Threat /100 0 minorOverall match 52 %Products & services 40 % Market 50 % Market segments 31 % Buyer personas 40 % Its power /1000 479 Shared searches 2 It wins 0 Volume at stake 0 Its traffic on your searches ? Its avg position 62.0
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13
gillieandmarc.com ↗adjacentGoogle search: “sculptures including bronze figures and animal art” (1 of your searches)Threat /100 — not measuredOverall match 52 % 3 of 4Products & services 43 % Market — Market segments 36 % Buyer personas 40 % Its power /1000 303 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 7.0
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14
bronzesgallery.com ↗adjacentGoogle search: “sculptures including bronze figures and animal art” (1 of your searches)Threat /100 — not measuredOverall match 51 % 3 of 4Products & services 29 % Market 27 % Market segments — Buyer personas 60 % Its power /1000 402 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 6.0
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15
drawingindark.co.uk ↗adjacentGoogle search: “custom art commissions for individuals and corporations” (1 of your searches)Threat /100 0 minorOverall match 51 %Products & services 47 % Market 35 % Market segments 22 % Buyer personas 43 % Its power /1000 154 Shared searches — It wins 0 Volume at stake 0 Its traffic on your searches — Its avg position 3.0
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16
snappycanvas.com ↗adjacentGoogle search: “hand painted oil portraits from personal photos” (1 of your searches)Threat /100 — not measuredOverall match 50 % 2 of 4Products & services — Market 32 % Market segments 36 % Buyer personas — Its power /1000 258 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 6.0
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17
Threat /100 — not measuredOverall match 50 % 3 of 4Products & services 25 % Market — Market segments 36 % Buyer personas 40 % Its power /1000 298 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 3.0
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18
randolphrose.com ↗adjacentGoogle search: “sculptures including bronze figures and animal art” (1 of your searches)Threat /100 0 minorOverall match 49 %Products & services 0 % Market 50 % Market segments 29 % Buyer personas 40 % Its power /1000 178 Shared searches — It wins 0 Volume at stake 0 Its traffic on your searches — Its avg position 1.0
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19
mydavinci.com ↗adjacentGoogle search: “hand painted oil portraits from personal photos” (1 of your searches)Threat /100 0 minorOverall match 48 % 2 of 4Products & services — Market — Market segments 33 % Buyer personas 20 % Its power /1000 286 Shared searches — It wins 0 Volume at stake 0 Its traffic on your searches — Its avg position 1.0
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20
finerworks.com ↗adjacentGoogle search: “giclee prints on archival canvas or paper” (1 of your searches)Threat /100 0 minorOverall match 46 %Products & services 14 % Market 27 % Market segments 30 % Buyer personas 17 % Its power /1000 294 Shared searches — It wins 0 Volume at stake 0 Its traffic on your searches — Its avg position 6.0
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21
Threat /100 — not measuredOverall match 44 % 2 of 4Products & services 13 % Market 13 % Market segments — Buyer personas — Its power /1000 738 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 5.0
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22
oneofakindartgallery.com ↗partly the same, not scored yetGoogle search: “one of a kind artwork” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 102 Shared searches — It wins 0 Volume at stake 0 Its traffic on your searches — Its avg position 1.0
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23
proantic.com ↗partly the same, not scored yetGoogle search: “original fine art” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 501 Shared searches — It wins 0 Volume at stake 0 Its traffic on your searches — Its avg position 1.0
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24
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 573 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 2.0
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25
canvasdiscount.com ↗partly the same, not scored yetGoogle search: “print canvas print” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 291 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 2.0
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26
oilportraits.com ↗partly the same, not scored yetGoogle search: “hand painted oil portraits from personal photos” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 251 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 2.0
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27
thecanvasworks.ie ↗partly the same, not scored yetGoogle search: “buy unique art” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 323 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 2.0
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28
desenio.com ↗partly the same, not scored yetGoogle search: “print canvas print” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 520 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 3.0
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29
ebay.ca ↗partly the same, not scored yetGoogle search: “Original oil paintings and sculptures” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 614 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 3.0
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30
instapainting.com ↗partly the same, not scored yetGoogle search: “hand painted oil portraits from personal photos” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 254 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 3.0
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31
wexelart.com ↗partly the same, not scored yetGoogle search: “original oil paintings on linen canvas” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 326 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 3.0
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32
betsyoneillfineart.com ↗partly the same, not scored yetGoogle search: “giclee prints on archival canvas or paper” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 105 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 4.0
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33
craigslist.org ↗partly the same, not scored yetGoogle search: “original fine art” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 589 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 4.0
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34
decorarconarte.com ↗partly the same, not scored yetGoogle search: “sculptures including bronze figures and animal art” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 375 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 4.0
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35
canvasworld.com ↗partly the same, not scored yetGoogle search: “print canvas print” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 292 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 7.0
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36
michaelsphotogifts.com ↗partly the same, not scored yetGoogle search: “print canvas print” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 129 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 9.0
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37
aongking.com ↗partly the same, not scored yetGoogle search: “sculptures including bronze figures and animal art” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market 47 % Market segments — Buyer personas — Its power /1000 360 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 10.0
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38
canvaspeople.com ↗partly the same, not scored yetGoogle search: “print canvas print” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 253 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 10.0
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39
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 559 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 40.5
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40
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 449 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 35.0
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41
americanbronze.com ↗different businessGoogle search: “sculptures including bronze figures and animal art” (1 of your searches)Threat /100 — not measuredOverall match 12 % 2 of 4Products & services — Market 62 % Market segments 36 % Buyer personas — Its power /1000 150 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 3.0
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42
Threat /100 — not measuredOverall match 6 % 2 of 4Products & services 13 % Market — Market segments 33 % Buyer personas — Its power /1000 347 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 1.0
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43
artworkarchive.com ↗different businessGoogle search: “giclee prints on archival canvas or paper” (1 of your searches)Threat /100 — not measuredOverall match 4 %Products & services 0 % Market 33 % Market segments 18 % Buyer personas 20 % Its power /1000 455 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 8.0
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44
Threat /100 — not measuredOverall match 4 %Products & services 0 % Market 27 % Market segments 18 % Buyer personas 20 % Its power /1000 729 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 5.0
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45
tessutidelarte.com ↗different businessGoogle search: “original oil paintings on linen canvas” (1 of your searches)Threat /100 — not measuredOverall match 3 % 3 of 4Products & services 0 % Market — Market segments 18 % Buyer personas 20 % Its power /1000 154 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 5.0
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46
jacksonsart.com ↗different businessGoogle search: “original oil paintings on linen canvas” (1 of your searches)Threat /100 — not measuredOverall match 1 %Products & services 21 % Market 0 % Market segments 0 % Buyer personas 0 % Its power /1000 456 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 7.0
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47
thestackhouse.com ↗different businessGoogle search: “giclee prints on archival canvas or paper” (1 of your searches)Threat /100 — not measuredOverall match 1 % 3 of 4Products & services 15 % Market — Market segments 0 % Buyer personas 0 % Its power /1000 245 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 2.0
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48
trekell.com ↗different businessGoogle search: “original oil paintings on linen canvas” (1 of your searches)Threat /100 — not measuredOverall match 1 %Products & services 0 % Market 0 % Market segments 17 % Buyer personas 0 % Its power /1000 292 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 1.0
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49
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 392 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 1.0
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50
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 325 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 1.0
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51
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 445 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 1.0
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52
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 221 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 2.0
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53
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 508 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 2.0
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54
cmbryson.com ↗different businessGoogle search: “Custom hand-painted portraits” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 159 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 2.0
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55
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 248 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 2.0
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56
jerrysartarama.com ↗different businessGoogle search: “original oil paintings on linen canvas” (1 of your searches)Threat /100 — not measuredOverall match 0 % 3 of 4Products & services 0 % Market 0 % Market segments 0 % Buyer personas — Its power /1000 363 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 2.0
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57
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 409 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 3.0
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58
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 463 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 3.0
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59
retouchup.com ↗different businessGoogle search: “Photo transformation services” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 197 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 3.0
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60
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 289 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 4.0
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61
foreverstudios.com ↗different businessGoogle search: “Photo transformation services” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 258 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 4.0
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62
readelysian.com ↗different businessGoogle search: “custom art commissions for individuals and corporations” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 228 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 4.0
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63
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 652 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 4.0
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64
blog.milanartinstitute.com ↗different businessGoogle search: “custom art commissions for individuals and corporations” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 126 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 5.0
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65
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 489 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 5.0
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66
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 241 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 5.0
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67
photobooth.online ↗different businessGoogle search: “Photo transformation services” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 249 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 5.0
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68
artprof.org ↗different businessGoogle search: “custom art commissions for individuals and corporations” (1 of your searches)Threat /100 — not measuredOverall match 0 %Products & services 0 % Market 0 % Market segments 0 % Buyer personas 0 % Its power /1000 208 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 6.0
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69
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 244 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 6.0
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70
fredrixartistcanvas.com ↗different businessGoogle search: “original oil paintings on linen canvas” (1 of your searches)Threat /100 — not measuredOverall match 0 % 3 of 4Products & services 0 % Market — Market segments 0 % Buyer personas 0 % Its power /1000 220 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 6.0
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71
photographersedit.com ↗different businessGoogle search: “Photo transformation services” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 259 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 6.0
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72
imagen-ai.com ↗different businessGoogle search: “Photo transformation services” (1 of your searches)Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 403 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 7.0
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73
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 469 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 7.0
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74
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 404 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 8.0
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75
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 636 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 8.0
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76
medium.com ↗different businessGoogle search: “sculptures including bronze figures and animal art” (1 of your searches)Threat /100 — not measuredOverall match 0 % 3 of 4Products & services 0 % Market 0 % Market segments 0 % Buyer personas — Its power /1000 743 Shared searches — It wins — Volume at stake — Its traffic on your searches — Its avg position 9.0
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77
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 559 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 5.5
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78
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 452 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 8.0
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79
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 715 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 18.0
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80
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 254 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 22.5
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81
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 478 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 27.0
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82
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 410 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 34.0
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83
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 403 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 38.0
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84
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 272 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 39.0
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85
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 598 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 40.0
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86
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 504 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 47.0
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87
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 0 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 52.0
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88
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 414 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 56.5
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89
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 480 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 57.0
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90
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 480 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 58.5
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91
Threat /100 — not measuredOverall match —Products & services — Market — Market segments — Buyer personas — Its power /1000 333 Shared searches 2 It wins — Volume at stake — Its traffic on your searches ? Its avg position 82.0
58 competitors have not been compared yet — each one is scored after its own pages have been read, which runs automatically, one competitor at a time, the closest-looking first. Until then the verdict is the first read of its home page.
It wins and volume at stake are read from a sample: the keyword comparison stores the top 50 shared searches per competitor, so they say "of those 50", not "of all 91 domains' searches". The sample is the same size for every row, which is what makes the counts comparable with each other — but never read one as the whole of your traffic. The content gaps are left out of both on purpose: they are capped the same way and their volume is dominated by demand unrelated to your market. They are in the competitor report, where they read as opportunities rather than as a threat.
What each column means
- Competitor — The competing domain, as Google ranks it next to you.
- Found by — Blank for the standard shared-keyword collection. "Google search" means the domain was found by running your best searches on Google — the way a buyer finds it — which is how a competitor with no keywords in common with you gets onto this list at all.
- Overall match % — The average of the dimension scores — how much of this competitor's business overlaps yours. It says nothing about size or strength. Averaged over the dimensions already scored, so it can appear before all four are in (see the next column).
- Dimensions scored — How many of the four dimensions the match is averaged over. Below four the match is provisional and can still move.
- Verdict — The match banded: direct rival (70 % and above), adjacent (40-70 %), different business, or not compared yet.
- Products & services — How closely the competitor's products & services matches yours, 0-100 %. Empty until the competitor's own pages have been read.
- Market — How closely the competitor's market matches yours, 0-100 %. Empty until the competitor's own pages have been read.
- Market segments — How closely the competitor's market segments matches yours, 0-100 %. Empty until the competitor's own pages have been read.
- Buyer personas — How closely the competitor's buyer personas matches yours, 0-100 %. Empty until the competitor's own pages have been read.
- Threat /100 — Who to worry about: the match multiplied by the domain's authority and by the volume it takes from you. Relative to this list — the biggest threat scores 100, 60+ is a major threat, 30+ is worth watching. Empty while any of the three is unknown.
- Threat verdict — The threat score banded, in words.
- Its power /1000 — The competitor domain's authority, 0 to 1000, on the same scale as yours.
- Shared searches — How many Google searches you and this domain both rank for — the size of the ground you contest. The whole figure, not the sample the two columns after it are counted over.
- Searches it wins — Of the sampled shared searches, the ones where it ranks ABOVE you. Sharing a search with a domain sitting far below you costs nothing; this is the count that does. Read out of the 50 shared searches stored per competitor, the same sample size for every row.
- Volume at stake — Monthly searches behind the column before it — the demand this competitor is serving instead of you, over the same sample.
- Sales at stake /mo — The volume at stake priced in YOUR sales: those searches × the click share of a #3 result × the share of your engaged visits that buy × your average order (Google Analytics, 12 months). Empty without 12 months of purchases.
- Its ads seen — On how many of the captured live searches (your shortlist and your brand terms) this competitor ran an ad — 0 means it was never seen advertising.
- Cited by the AI answers — How many of the AI answers to your site's questions quote this competitor.
- Referring domains, 6-month change — How many referring domains this competitor gained (or lost) over the last six months — whether it is investing in links. Measured for your closest competitors only.
- Its traffic on your searches — Estimated monthly Google visits it gets from the searches you share — its size INSIDE your market, rather than its whole domain's traffic.
- Its average position — Where it sits on average over the shared searches — lower is better for it.
How to read the verdicts:
- direct rival (70 % and above) sells what you sell to the buyers you want. The band comes from reading whether it is the same business at all; the four dimensions then place it inside the band. Every search you both rank for is a customer decided between the two of you.
- adjacent (40-70 %) overlaps part of your market — usually a segment or a product line, worth reading their profile before deciding to fight.
- different business (below 40 %) merely shares your vocabulary. Out-ranking it brings visitors who were never going to buy from you.
- same business, not scored yet, partly the same, not scored yet — its home page was read and shows it sells what you sell (or part of it); the full comparison is on its way and will place it in a band. A competitor whose home page shows a different business says so.
- not compared yet — nothing read yet; the domain is a competitor in Google's eyes, but its business has not been looked at.
How to read the threat:
- major threat (60 and above) is close to your business, strong enough to hold its rankings, and already taking searches from you. Start here.
- watch (30-60) has two of the three — close and strong but on little of your ground, or on your ground but weak.
- minor (below 30) costs you little today, whatever its size.
- not measured — the match, the authority or the keyword comparison is missing, so the three factors cannot be multiplied. Not the same as a low threat.
The threat is relative to this list: the biggest one scores 100 and the others are read against it, so it ranks your competitors — it is not a percentage, and two websites' scores do not compare.
Competitor list collected on Sept. 29, 2026, 8:28 p.m., business comparison last updated on Oct. 3, 2026, 9:03 a.m.. Both run automatically — the list from your keyword data, the comparison by reading each competitor's own pages.